2 big sales are here – the Amazon Prime Day sale and Nordstrom Anniversary sale.
The Nordstrom Anniversary sale has started with early access and full access will start on July 15.
The two-day Amazon Prime Day sale starts today. While it may be better known for its technology bargains, there are also plenty of fashion finds.
Last year, the fashion deals came thick and fast. Plus, items are obviously only on sale until they sell out so I’d grab it quickly if you see something you like.
Some things don’t go on sale until the second day, so you may like to check back often.
In particular, you will find that Amazon’s own brand fashion labels will be on sale.
Only Amazon Prime members can access the sale. But, if you aren’t sure about Amazon Prime, you could always take advantage of the free 30-day membership and then cancel after the sale if you decide Prime isn’t for you.
The Amazon fashion brands likely to be on sale during Amazon Prime Day
Just like previous years, you will find discounts on Amazon’s own fashion brands.
Take a look at Amazon own fashion brands like The Drop, Amazon Essentials, Lark & Ro, find., Truth & Fable, Meraki and Aurique. Even if what you like isn’t on sale, these brands tend to be well-priced and often there is a discount coupon for Prime members.
Amazon pieces we love
We often feature Amazon pieces on the site because they are extremely affordable.
Plus, because the choice is so vast, you’re probably going to be able to find a specific style, whether you’re looking for an asymmetrical top or a certain pair of sandals.
Below, you will find our selection of fashion items to keep an eye on. Even if they are not on sale, you will find similar suggestions on Amazon of items that are. Check all sale items on the Prime Sale page.
stripe shirt
A button-down shirt is an absolute classic you can wear with jeans or dress up for work. The Amazon essentials shirt (below) comes in a good choice of prints or plains, and reviewers say it is soft and comfy.
Amazon Essentials Classic-Fit Long-Sleeve Button-Down Poplin Shirt
ribbed tee
When choosing a t-shirt, you don’t have to stick to plain styles. Look out for a tee with some ruching, draping or cinching for a flattering effect and to add interest. The ribbed tee (below) comes in a choice of three colors and works well with high-waisted pants.
Wild Meadow Short Sleeve Lettuce-Edged Ribbed Tee
lace trim camisole
A camisole is an essential for any wardrobe. You can wear as underwear, as pajamas or for your day or evening outfits. You could, for example, wear the camisole below layered under a blazer. Reviewers say it is sleek, sexy and looks high-end.
The Drop Natalie V-Neck Lace Trimmed Camisole Tank Top
blazer
A blazer instantly elevates any outfit. The longline blazer (below) would look good worn over your jeans and t-shirt. It comes in seven colors. My favorite is the minimal white look shown here.
Jean jacket
A denim jacket is the perfect cover-up for summer. Wear over any of your summer dresses with your sneakers for a casual daytime look. The Levis jacket (below) comes in a choice of blues and blacks. I like some of the darker shades of blue, like the one below.
Levi’s Original Trucker Jacket
bootcut jeans
A pair of bootcut jeans is a classic shape that won’t date. Wear with sneakers for a daytime look or heels for evening.
Levi’s 725 High Rise Bootcut Jeans
leggings
If you’re looking for leggings which are comfortable and are of a good quality to make sure that they hold their shade and don’t go see-thru – these ones have great reviews.
Alo Yoga High-Waist Vapor Leggings
maxi dress
A maxi dress is effortlessly glamorous. Wear with your sandals for an easy vacation look. The v-neck maxi dress (below) comes in a good choice of colors, and reviewers say it is flowy and flattering in the right places.
Amazon Essentials Surplice Maxi Dress
tiered dress
Tiered dresses are particularly on trend this summer. While some can be bulky and tricky to wear, the tiers on the maxi dress (below) fall in a flattering way. Reviewers say to size up if you have a larger bust.
The Drop Britt Tiered Maxi Tent Dress
silky skirt
The silky skirt (below) comes in a huge choice of colors, so you’re sure to find your favorite. Dress up with heels and a blazer, or wear with a t-shirt and sneakers. Most reviewers say it is a flattering length and cut.
The Drop Maya Silky Slip Skirt
Underwire bra
A great bra is essential to looking good in any outfit. You want to make sure you have the support you need and that your bust sits where it should. The Bali underwire bra (below) has more than 25,000 largely positive reviews from women who say it offers comfort and support with no overflow.
Bali One Smooth U Underwire Bra
Invisible panties
No matter what you are wearing, you won’t want the line of your panties to show. The Calvin Klein panties (below) come in a pack of three, and reviewers say they are invisible underneath clothing and don’t dig in.
Calvin Klein Invisibles Hipster Multipack Panty
shoes
Looking for a pair of comfy sandals this summer? You’ll find a good choice of flats in the Amazon sale.
sam edelman slides
For a vacation, to slip on with your shorts or dresses, the Sam Edelman slides (below) come in a choice of neutral or pastel shades. Reviewers comment that they are comfortable and stylish.
adidas sneakers
A pair of white sneakers will go with everything. You can wear with your jeans or add casual flair to your summer dresses.
under armour running shoes
If you want a pair of sneakers for more serious exercise, how about the Under Armour running shoes (below)?
Under Armour Charged Assert 9 Running Shoes
accessories
The sales can be the perfect opportunity to pick up timeless accessories.
kate spade bag
The Kate Spade bag (below) is a good investment as it is a timeless style that won’t date. Reviewers say it is both practical and elegant.
Kate Spade New York Staci Medium Saffiano Leather Satchel
hobo bag
For a more casual choice, a less structured hobo bag can be perfect to wear with your weekend outfits. Reviewers say the leather hobo bag (below) is soft and plush.
The Sak Iris Large Hobo Bag in Leather
the drop bag
If you just want a small bag for evening, to fit your purse, phone and keys in, the asymmetric bag (below) could be a good choice.
The Drop Avalon Small Tote Bag
sunglasses
Ray-Bans are a classic choice for your sunglasses, and the round style (below) is particularly on trend.
Ray-Ban Erika Round Sunglasses
Luggage set
With a lot of luggage getting lost or people taking the wrong bag, one of the smartest things you can do is to choose standout luggage. This green set from Samsonite will do the trick. Now 30% off.
beauty
As well as clothes and accessories, there are some good beauty buys in the Amazon Prime Day sale this year.
vitamin c face oil
Vitamin C is said to be helpful for reducing the look of fine lines and wrinkles, and the C.E.O Glow oil (below) also includes tumeric to add radiance. Women who have tried it say they noticed an immediate improvement in skin appearance.
Sunday Riley C.E.O. Glow Vitamin C & Turmeric Face Oil
Tightening neck cream
While you may pay attention to the skin on your face, how about your neck? The StriVectin cream (below) is specially designed to fight the sighs of aging on your neck, and has plenty of positive reviews from women who say they have noticed a significant improvement.
StriVectin Advanced Lightweight Neck Cream PLUS
Blurring primer
Do you usually use a primer? It can make a big different to the look of your make-up, helping to “fill-in” fine lines, to smooth your complexion and make your make-up stay on for longer. The Age Perfect primer (below) has more than 5,000 reviews. Wearers say they use it on their face and hands for younger, smoother looking skin.
L’Oreal Paris Age Perfect Blurring Face Primer
Eyeshadow palette
Browns and golds are flattering for all skintones and eye colors. You can easily use different shades in the palette (below) depending on how dramatic you want your look to be.
LORAC Unzipped Elegance Eyeshadow Palette
technology
While you’ll find plenty of fashion buys in the Amazon Prime event, there are also decent deals to be had on technology.
You’ll have to keep your eyes peeled to see what Amazon puts on sale, but these are some of my own favorite gadgets.
Kindle
If you’re an avid reader, you may like to get yourself a new Kindle. Right now they are up to 50% off.
Massage tool
I use the Theragun Elite daily but this one looks very similar and is 33% off and much more affordable.
samsung tablet
A tablet can be incredibly useful for working or answering messages on the go, checking your favorite blogs, or reading. The Samsung Galaxy (below) is designed for work or play.
SAMSUNG Galaxy Tab S7+ Plus 12.4” 128GB Android Tablet
tripod
If you like to take photos, maybe for your social media or blog, then a tripod will enable you to get a much better result.
UBeesize 60″ Extendable Tripod Stand with Bluetooth Remote
Ready to go shopping? You can see all Prime Day Deals here.
What do you have your eye on in the sales this summer? Have you already found a bargain?
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Thanks. This was helpful.
Great read. Loved the Amazon picks and can’t wait to see if they come about. Thank you.