Disclosure and Privacy policy

Sponsored posts and advertising

In order to support this site and guarantee that I can continue to deliver high quality articles to you every day that will (hopefully) help you to feel and look better, I run ads on this site and offer brands the opportunity to sponsor an article. However, I’m very selective with the brands I feature on this blog and will only write about those brands that appeal to me or / and are very suitable to my audience.

Some of the banner ads are currently served by Google, and unfortunately I cannot control the Google ads that appear for you, as they all differ per region.  If you see anything inappropriate though, please report this to me (please copy the website address) and I can block that particular site from being able to advertise on this site. Google ads are clearly marked and mainly appear in the side bar.

I occasionally run sponsored posts that I write for brands. We will only run sponsored articles from brands that I respect or that I believe will be a good fit for this site. All the opinions in sponsored articles are my own. I will never compromise the integrity of this site by making any false claims or endorse products I don’t like. Any sponsored content will be clearly marked!

I hope that you will accept the ads and  occasional appearance of sponsored posts on this site as a means for this this site to exist. I also hope that you can support my sponsors, so I can continue to deliver high quality content to you at no cost.


As part of my efforts to inform you about new trends, products or books that can help keep you healthy, in style and fashionable, I will illustrate my posts with products or try out and review various products and treatments. I believe that sharing my experiences can benefit you in making the right choices for yourself. Most of these products and services I purchased myself (or I would like to purchase!), but it may also happen that I get offered a product or service for review on this site. Products that were given to me for review or perusal will be marked with c/o.

I can ensure you that all reviews only offer my honest opinion on how I felt these products helped me or how I think they would benefit you. I certainly don’t want to risk losing you as a reader by giving you referrals for products and services that don’t work. Also, all review articles are ONLY edited by me and will not be sent for pre-approval.

I will not write about products or services I don’t like.

Please accept though that products or services that worked for me or that I like, may not necessarily be the right choice for you! In the case of fashion and clothes, it is clear that I cannot have it all and not try out all the garments and shoes I recommend. I can assure you though, that I will only highlight products and services that I would recommend to 40+ women.

Affiliate links

This website contains affiliate links. This means that I will get paid a small commission for some products or services I recommend. You will never pay more for the service because of this (in many cases you will even get a discount). Again I ensure you that I only endorse products that I believe are beneficial to you. Income from the site helps me to maintain the website so that I continue to give you the best fashion and style tips!

Privacy Policy

At 40PlusStyle.com, we recognize that privacy of your personal information is important. Here is information on what types of personal information we receive and collect when you visit the site, and how we safeguard your information.

We will never sell your personal information to third parties!


40PlusStyle.com (“us,” “we,” or “Company”) is committed to respecting the privacy rights of its customers, visitors, and other users of the Company Website (“the Site”). We created this website Privacy Policy (“Privacy Policy”) to give you confidence as you visit and use the Site, and to demonstrate our commitment to fair information practices and the protection of privacy. This Privacy Policy is only applicable to the Site, and not to any other websites that you may be able to access from the Site, each of which may have data collection, storage, and use practices and policies that differ materially from this Privacy Policy.



We automatically track and collect the following categories of information when you visit our Site:

(1) IP addresses; (2) domain servers; (3) types of computers accessing the Site; and (4) types of web browsers used to access the Site (collectively “Traffic Data”), (5) age and (6) geneder.  Traffic Data is anonymous information that does not personally identify you but is helpful for marketing purposes or for improving your experience on the Site. We also may use “cookies” to customize content specific to your interests.

(b) PERSONAL INFORMATION COLLECTED. In order for you to download products that we offer via the Site, we require you to provide us with certain information that personally identifies you (“Personal Information”). Personal Information includes the following categories of information: (1) Contact Data (such as your name and e-mail address) and (2) Demographic Data (such as your zip code, age, and income). If you communicate with us by e-mail or post messages, any information provided in such communication may be collected as Personal Information.


We use Contact Data to send you information about our company or our products or services or to contact you when necessary. If you subscribe to our newsletter, you will receive this every week. We will never sell or give your email address to anyone else.


We share certain categories of information we collect from you in the ways described in this Privacy Policy. We share Demographic Data with advertisers and other third parties only on an aggregate (i.e., non-personally-identifiable) basis. We do not share Contact Data with other companies who may want to send you information about their products or services. We share Contact Data with our business partners who assist us by performing core services (such as fulfillment, or data storage and security) related to our operation of the Site. Those business partners have all agreed to uphold the same standards of security and confidentiality that we have promised to you in this Privacy Policy, and they will only use your Contact Data and other Personal Information to carry out their specific business obligations to Company. If you do not want us to share your Contact Data with any third parties, please contact us via the “Contact” link on the site menu. Please understand that such a request will likely limit your ability to take advantage of all of the features and services we offer on the Site.


You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site; however you will not be able to access and use those portions of the Site that require your Personal Information. If you do not wish to receive information and promotional material from us or from some of our partners, you may select the appropriate “opt-out” option each time we ask you for Personal Information or simply refuse to provide it as appropriate when asked.


Except as otherwise provided in this Privacy Policy, we will keep your Personal Information private and will not share it with third parties, unless such disclosure is necessary to:

(a) comply with a court order or other legal process;

(b) protect our rights or property; or

(c) enforce our Terms of Use. Your Personal Information is stored on secure servers that are not accessible by third parties. We provide you with the capability to transmit you Personal Information via secured and encrypted channels if you use a similarly equipped web browser. 3.1.


The Site contains links to other websites. We are not responsible for the privacy practices or the content of such websites. We also may make commenting available to you on certain pages. Please understand that any information that is disclosed in these areas becomes public information. We have no control over its use and you should exercise caution when deciding to disclose your Personal Information.


This site also uses third party advertisements to generate revenue. Some of these advertisers may use technology such as cookies and web beacons when they advertise on 40PlusStyle.com, which will also send these advertisers (such as Google through the Google AdSense program) information including your IP address, your ISP, the browser you used to visit our site, and in some cases, whether you have Flash installed. This is generally used for geotargeting purposes (showing New York real estate ads to someone in New York, for example) or showing certain ads based on specific sites visited (such as showing cooking ads to someone who frequents cooking sites). You can chose to disable or selectively turn off our cookies or third-party cookies in your browser settings, or by managing preferences in programs such as Norton Internet Security, McAfee and Eset.com. However, this can affect how you are able to interact with our site as well as other websites. This could include the inability to login to services or programs, such as logging into forums or accounts.


Google, as a third party vendor, uses cookies to serve ads on 40PlusStyle.com. Google’s use of the DART cookie enables it to serve ads to users of our site based on their visit to 40PlusStyle.com and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.


We reserve the right, at any time and without notice, to add to, change, update, or modify this Privacy Policy, simply by posting such change, update, or modification on the Site and without any other notice to you. Any such change, update, or modification will be effective immediately upon posting on the Site.


We do not knowingly collect personal information from children under the age of 13. If we learn that we have personal information on a child under the age of 13, we will delete that information from our systems.



If you have any questions about this Policy, our practices related to this Site, or if you would like to have us remove your information from our database please feel contact us at the following: sylvia”at”40PlusStyle.com.

UPDATES AND CHANGES. We reserve the right, at any time, to add to, change, update, or modify this Policy, simply by posting such change, update, or modification on the Site and without any other notice to you. Any such change, update, or modification will be effective immediately upon posting on the Site. It is your responsibility to review this Policy from time to time to ensure that you continue to agree with all of its terms.

Opting Out

We think it’s important that you are able to control the collection of personal data relating to your use of 40plusstyle.com, and have therefore made sure that you can opt out of any personal data collection using cookies or other technologies as set out below.


You can use the settings within your browser to control the cookies that are set on your computer or mobile device. However, please be aware that this website may not function as expected. To find out how to see what cookies have been set and how to reject and delete cookies, please visit http://www.aboutcookies.org.

  • To opt-out of analysis by Google Analytics on our website and other websites, please visit http://tools.google.com/dlpage/gaoptout.
  • To opt-out of personalized ad delivery on the Google content network, please visit Google’s Ads Preferences Manager or if you wish to opt-out permanently even when all cookies are deleted from your browser you can install their plugin here.
  • To opt-out of analysis by Quantcast on our website and other websites, please visit http://www.quantcast.com/opt-out.
  • You can also disable analytics for mobile apps from the settings screen on your mobile device.
  • To opt-out of tracking by Scorecard Research on our website and other websites, please visit http://scorecardresearch.com/optouttag.aspx.
  • You can also manage many companies’ cookies used for online advertising at the US-based aboutads.info choices page or the EU-based Your Online Choices. Or you may choose to change your browser settings to opt-out of cookies.
  • To opt out of interest-based ads on mobile devices, please follow these instructions for your mobile device: On Android open the Google Settings app on your device and select “ads” to control the settings. On iOS devices with iOS 6 and above use Apple’s advertising identifier. To learn more about limiting ad tracking using this identifier, visit the settings menu on your device.

If you have any questions regarding the privacy and advertising policies of 40PlusStyle.com then you may contact us at sylvia at 40plusstyle.com