It’s not always easy to find the right shoes. How often have you stumbled upon the perfect shoes, only to find that the heels are just too high. Or you just want to find shoes in a certain colour but cannot find any that is comfortable.

Online shoe designers can come to the rescue. These sites will allow you to create your own shoes from (almost) scratch. I sourced some of the best online shoe designer sites. So get your creative juices flowing and try them out!

Shoes of prey

Shoes of prey design your own shoes

This online store lets you choose of a multitude of colours and styles. Just choose your shape and colour and you’re done. It’s a fun process and you can even create shoes and sandals with several colours and patterns in one shoe. Fun!

Shoe Design Studio


Shoe Design studio also has a wide variety of colours and textures. Although it appears that they only have 4 shoe styles, you are able to completely change the shoe throughout the 7 steps. Change the heel height and which straps you like around the ankle (or not).

Nina Shoes

Nina Shoes

Nina Shoes has a more limited selection in terms of shoes, but it’s super easy to colour and create your final version. What do you think of my colourful parrot shoes?

Upper Street

Upper Street Shoes

Upper Street is a UK brand that comes with an easy to use online designer tool as well. Great for shoes with a difference, although I missed the flat sandals option here. Plenty of ballerina options to choose from though. Above you can see another one of my creations!

Chico Shoes

Chico Shoes

Chico Shoes gives you even more creativity. They can design your shoes based on your own sketch. A video is provided to show how to create a great sketch. If that is all a bit too difficult, you can also turn an inspiration piece, like a photo or a drawing you saw  somewhere else, and have that converted into a sketch.

Have you ever designed your own shoes? And have you tried any online shoe designers? Let me know! I would love to hear your feedback.


Sylvia is 40+style’s editor-in-chief and has been helping women find their unique style since 2011. An alumni of the School of Color and Design, she is devoted to empowering women of any age to look and feel their best. Read more about Sylvia and 40+style on this page.

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